A study of Brand Analytics, showed what subjects are most positive when communicating in social networks. It turned out that the highest index of love" the inhabitants of Karelia.
The study analyzed the frequency of use of words such as "love", "love", "happy". Evaluated and negative emotions. Data were collected from all popular social networks, from Twitter to Facebook.
Each of the 83 subjects received his "index of love". In November, the leader was of Karelia. A little behind her Jewish Autonomous region, the Kurgan region and Kalmykia. The most negative parts of Russia were of Ingushetia and the Republic of Komi.