For some important is not the fact of purchase, and its price, novelty and other parameters. A group of scientists from the University of San Francisco and the University of Queensland compare this shopping experience with hunting or sports game that brings the thrill, says The Daily Mail.
Buy in this case becomes the goal for the runner's goal is to run the distance quicker than your rivals. "Sport shopper", according to scientists, is trying to beat your competitors of other buyers. "Black Friday" and other global call to action aimed at heating demand and the "sport" side of shopping.
"Sport shoppers" always remember the date of purchase, exact price with discount and without it. The shopping is associated with full market research and find the best conditions. The main goal is not saving money, and excitement that is usual for almost all.